It seems simple to classify clothing as either regular – or plus-size. One refers to styles available in sizes below a UK 16, as regular clothing by designers and pattern-makers and the other covers those above. It’s placing actual women under those umbrella terms that just don’t work for us, and with the plus-purchasing population dominating 67% of the market, according to Business Insider, there’s no way that group can be defined by a single physical descriptor.

So, we’re tossing it aside, in favour of full-figure style tips that take women’s unique sets of curves into account.

The task of dressing for your body type — pear or hourglass, for example — requires a slightly different approach when it comes to styling from the plus-size department. “For us, it is about choice,” says Frockin It. “If you are plus-size you still want to follow trends.” With her help, doing so is as easy as finding flattering silhouettes and styling tricks tailored to your type.

Getting the Right Size

So what’s a shopper to do when it comes to deciphering sizes and making sure that everything fits? A handful of tips will lead you in the right direction and help you get the right size every time:

Step 1: Measure Yourself
The first thing you need to do is measure yourself. A size 10 in one brand may feel like a size 12 in another, so it’s important to go by your measurements rather than your actual dress size. At Frockin It you can find a detailed size chart in centimeters with every single product on our website.

Measure your bust, waist, and hips. You can do this by measuring around your chest for bust, around your belly button for waist, and around your hip bones for your hip measurements.

A. Bust
  • This is not your bra size.
  • Read the product description carefully as many quality dresses will be made with a built-in bra.
  • Relax your arms by your side.
  • Pull the measuring tape across the fullest part of your bust.
B. Waist
  • Bend to one side to find the natural crease of your waist
  • This is the slimmest part of the waist region
  • Measure across at this point.
  • Keep the measuring tape slightly loose to allow breathing room.
C. Hip
  • Stand with your feet together
  • Measure around the fullest part of your hips and rear
  • The tape should brush across both hip bones

Step 2: Read Up on Sizing Information
Just like every online clothing retailer Frockin It has a section of our website devoted to sizing information, which can be a lifesaver when you’re spending money on items you can’t try on. Don’t ignore it – explore it!

Step 3: Know the Difference
When it comes to women’s clothes, some stores sell “misses” sizing, while others focus on “juniors.” It’s important to know the difference between the two because it’ll have a huge bearing on the way a garment fits your body.

“Misses” is the traditional sizing for women’s clothing, and uses even numbers to denote fit, such as 2, 4, 6, and 8. Misses clothes generally have more room in the bust and hips, so they’re great for hourglass figures. Juniors clothing, on the other hand, is denoted by odd numbers and has less room cut for the hips and bust. It’s better for smaller frames, trendier tastes, and boyish shapes. Always check the type of sizing before you buy.

Step 4: Write It Down
One way that I shop online with confidence is with a sizing file on my computer. When I have success with a certain brand, I enter the brand and the size I wear into a simple Word document on my desktop. I keep a running list so that when I’m shopping online again, I can quickly bring up my file and know which size is the right one for me. Since sizes vary so widely across the board as far as fit goes, it helps to know if you’re a 4 in one brand and a 6 in another. The same concept works well for shoes, which you can often snag online for cheap.

Step 5: Order More Than One

Never buy from an online clothing store that doesn’t have a generous return policy. A good store offers to pay for returns, but others will require that you pony up for the return label. Regardless, steer clear of stores that don’t allow returns.

To avoid sizing problems, order two of the same garment in different sizes from a website with a return policy you can live with. Then, send back the one that doesn’t fit.


In the spirit of offering as many sartorial choices as possible, we’ve also plotted out three different approaches for every curvy shape. It’s fine and dandy to know and use the classic dressing tricks, which are all really designed to give the wearer a more traditional hourglass silhouette, but the 21st-century girl often wants to dress in a more directional, high-fashion, or personal way. With this in mind, we separated style moves into beginner, intermediate, and advanced levels — creating more daring choices along with a few easy and personalized ways to flaunt your shape.

For help and advice, our instant messaging service is always available to help.

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